Customization for today's enterprise digital marketing
For today's quickly evolving digital marketing world, most enterprises can agree that providing up-to-date, relevant content has never been more important. Having a content management system that offers flexibility and personalization is vital to the modern business, so why are you still using page-templates on your website.
Why Personalized Search Experience Matters
The new norm for the online search experience As software technology progresses through the years, the standard for the online search experience also increases. Personalization in the search experience is important because customers want it, and it can bring enterprises a multitude of benefits.
Is your organization ready for a DXP?
Interest in digital experience platforms (DXP) already was building in early 2018, when Gartner, Inc. released its first Magic Quadrant analysis. That important, in-depth look at the companies and toolsets in the category prompted questions from companies looking to improve their customer experience.